VIRTUAL ROUNDTABLE

Behind the buzzwords,

THE REAL STRATEGIES TO WINNING DIGITAL CUSTOMERS

“An exclusive roundtable for the leaders in
The Middle East’s Retail, CPG and eCommerce Sector”

21st October 2020 | 12:00 PM - 01:30 PM [Gulf Standard Time]

21st October 2020
12:00 PM - 01:30 PM [Gulf Standard Time]

60% of long-term customers use emotional language to describe their connection to favored brands. Experience starts with the premise that an individual’s beliefs, values, feelings, and ambitions are more important because they form the foundation for who they are and what they want from the organizations with which they choose to engage.

 

But how often do you put yourself in your customers’ shoes and experience the journey you have designed for them?

 

It’s critical for businesses to understand how to connect with customers by creating experiences and stories that resonate on a deeply human level.

 

The evolution of technology and innovation has led to the introduction of many jargons when it comes to providing real experience to customers. During this session, we will break-down CX in simple terms and go through a journey on how you can implement new strategies that will leave a good impression and make it easier for a customer to deal with your brand.

60% of long-term customers use emotional language to describe their connection to favored brands. Experience starts with the premise that an individual’s beliefs, values, feelings, and ambitions are more important because they form the foundation for who they are and what they want from the organizations with which they choose to engage.

But how often do you put yourself in your customers’ shoes and experience the journey you have designed for them?

 

The evolution of technology and innovation has led to the introduction of many jargons when it comes to providing real experience to customers. During this session, we will break-down CX in simple terms and go through a journey on how you can implement new strategies that will leave a good impression and make it easier for a customer to deal with your brand.

Agenda

What we have planned for you?

40 Mins - Panel Session

Live panel session with Q&A.

30 Mins - Breakout Sessions

You’ll be placed in smaller sized groups a digital roundtable where you’ll be given the chance to have relaxed and meaningful conversations with other industry leaders.


15 Mins - Wrap up

Wrap up with key insights and actionable takeaways.

Speakers

Learn from global leaders and experts

Hesham AlGhamdi 

Digital Transformation Director

Hesham AlMekkawi

CEO and Board Executive

Nick Vinckier

Head of Growth

Jayakumar Mohanachandran

CIO

Tom Bird

Senior Director of CX EMEA

Nayab Rafiq

CEO

“We’re making this fun, engaging and informative. So you can take a break from your daily grind and get some fresh energy and ideas from outside your bubble.” 

Days
Hours
Minutes
Seconds

Key Topics

The journey to identify nine traits of a ‘Hero Brand’ and how other brands have succeeded by innovating
Successful case studies on how to create a memorable experience for your customers
Understand how the marketing teams can leverage the algorithm of social media to better plan their campaigns and maximize the ROI
“Learn from Domino’s”: A company that went from many steps behind competitions to way ahead by simply creating an innovating culture led by the company’s leadership
Conversational A.I for the era of Digital Customer Engagement: Going beyond Chatbots and Effective Implementation to your back-end system
Achieving buy-in from your leadership to invest in RPA & Conversational A.I implementation & Drive Cross-Functional Participation
Optimizing the customer lifecycle with Growth Marketing – Taking startups from 0 to 1, turning around companies from -1 to 0, and helping businesses scale beyond their current plateau
The Head of Growth from Chalhoub will share his success story on how they expanded to 3 new countries in 7 weeks and more importantly saw growth rates beyond 1000% during the lockdowns.
Breaking down the silos in CX: Identify your most profitable customers
Measuring Customer Efforts: A direct indicator of customer loyalty and experience

Exclusively Designed For

C-Level executives,
EVP, SVPs, AVPs, VPs, Directors, Leads, Heads and other decision makers of:

CX, Marketing, Digital, Innovation, eCommerce, Omnichannel, Product, Transformation, Operation

LIMITED SEATS, REGISTER NOW

Please note that this is a free of cost event for relevant job titles and companies. To invited participants if you haven't received a formal invitation please contact us - info@pinnaclemiddleeast.com

*Please note that Pinnacle Middle East holds the right to reject registrations that do not meet the criteria for this event.


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